Build With Intent
I Think We're Building Too Many Chatbots.
August 21, 2026·10 min read
AI
product strategy
The best AI product in your stack might never say a word. There's a pattern I keep seeing across every industry I work in. A business decides to "add AI." Six weeks later there's a chat box. It has a name. Sometimes a personality. Often a small avatar in the bottom right corner of the screen. It says "Hi, I'm Nova! How
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